B2B

Welkom to my B2B page

Thank you for your interest in Pizzarette! Let me tell you a bit about myself. I love creating new products. In 2009, I got an idea from a Swiss inventor to make a pizza fondue machine. Today, Pizzarette is the number one choice for pizza fun cooking in multiple EU countries, with over 1 million units sold.

Once the product is designed, prototyped, tooled, and certified, it’s time to launch it. I arrange a professional photoshoot, and then our distributors take over to make it a success. Imagine a world without creators. Where would new products come from?

Pizza is one of the most popular foods globally, with endless variations. Pizzarette enables you to bake multiple small crispy pizzas, right at the dining table with friends or family or during a sports game or a movie night in front of the TV. Just imagine the joy of baking and savoring your favorite flavors.

Let me show you the 4 different models which I have developed and then inform you about production, certifications and supply.

The Cool Wall model features a built-in reflector to prevent the dome from getting too hot, ensuring safety, especially around children. Available for 4 and 6 persons.

The Pre-Bake model offers the option to pre-bake the dough for a minute on the top side. Available for 2, 4, 6, and 8 persons.

The Grill 3:1 model allows you to bake pizzas inside, do raclette or grill in the pans inside, or grill on top. Available for up to 6 persons.

The XL/Grill model (2024) is a gas pizza oven for large pizzas, but transforms into a gas grill within a minute. It’s like having two appliances in one.

ECO project 2021

In 2021, I received a request to eliminate all foam or plastic from the packaging. It took a year to transition to using recycled paper and pulp for packaging while ensuring products remained well-protected. By 2022, we had already eliminated 1.2M plastic bags and the equivalent of 4 Olympic swimming pools of foam, with more reductions to follow.

Certifications & safety

When I began, the non-functional, dome was allowed to get very hot. Initially, it was permitted up to 120°C above room temperature, then reduced to 60°C above room temperature according to EN IEC 60335-2-9. So, I had to constantly reinvent the product. Pizzarette is the only model in the world with a reflector in the dome. Our product has been copied several times, but no other round dome models comply. Just test the dome temperature of our domes and compare.    

Although PFAS is not yet banned, I have already removed almost all coatings and replaced them with stainless steel baking plates or chamotte pizza stone. 

Pizzarette distribution

As a designer, sales isn’t my favorite part, but it’s a necessary part of making a living, right? In 2013, I partnered with Emerio BV in the Netherlands for distribution in the Benelux, Germany and Switzerland. Emerio, which means “service,” excels in handling the entire supply chain, quantity control and responsibilities through offices and warehouses in Europe and Asia. If you are a retailer you can contact them for offers.  

If you are interested in buying container volumes FOB as a retailer of distributor then I look forward meeting you. Then please send an email to me at rob@foodandfun.nl and let’s set up a call. 

Your expertise in product presentation is crucial for generating awareness and driving sales, especially for innovative products like Pizzarette. I’m confident that with your skills, my “baby” will thrive in your company and in your market.

Looking forward to your response if you’re interested in partnering with Pizzarette.

Kind regards,

Rob Smedema
rob@foodandfun.nl
Mob. +31 644 900 399

Let's make the succes of Pizzarette a team effort.